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[Report]

Strategic Analysis of the Japanese Advanced Steering Systems Markets

Published: 2005/08

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Table of Contents

Abstract

Research Overview

Advanced Steering Systems Gain Ground in Japan

With Japan being a pioneer of sophisticated, next-generation technology, it is hardly surprising that the Japanese market for advanced steering systems is one of the fastest growing in the world. The number of vehicles fitted with electric power steering systems (EPS) is expected to increase from 3.4 million in 2004 to 4.9 million in 2007, which itself is a strong indication of the immense scope for advanced electronic components in this country. Although hydraulic power steering systems (HPS) currently lead the market with a share of around 54 per cent in 2004, EPS systems appear set to overtake them in the short term due to their fuel economy characteristics and high integration potential. By 2012, EPS systems could account for a staggering 65 per cent of the total advanced steering systems market in Japan.

Fuel Efficiency a Key Driver for EPS Systems

Fuel efficiency is a key factor driving the uptake of EPS systems and giving them a distinct edge over conventional HPS. "EPS draws power on demand, achieving 85 per cent higher efficiency level in converting electrical to mechanical energy," notes the analyst of this research service. "This leads to high energy savings as compared to conventional hydraulic systems." Given that Japanese original equipment manufacturers (OEMs) are displaying increasing interest in reducing energy consumption, this is a significant motivating force for them to implement EPS systems that offer fuel savings as high as 0.2 to 0.3 litres per 100 kilometres.

Fuel efficiency combined with a lower front axle weight will see EPS systems dominating the mini, small and lower medium segments in the medium to long term. Eventually, EPS systems' reach is set to extend to the medium and upper medium segments as well, where HPS is currently the major application. The bulk of vehicles in these segments are expected to shift from HPS to rack electric power steering (REPS) systems over the medium to long term.

REPS and Active Steering (AS -- variable gear ratio) Systems on the Fast Track

While rack EPS is providing stiff competition to HPS in the higher vehicle segments and is expected to challenge its domination in the medium to long term, the demand for AS systems is on the rise in the sports and luxury vehicle segments. Suppliers are trying to promote these systems -- which have been developed on a rack EPS solution -- to OEMs in keeping with the growing demand for active safety measures.

"The premium and heavy vehicles in Japan are expected to adopt rack EPS and AS in the long term, with the premium models expected to accommodate the high costs of AS," says the analyst. "Rack EPS systems are deemed the favourite for popular heavy vehicles and they have significant revenue growth potential from the end of the forecast period (2013) in to the next decade."

Table of Contents

[Report]
Strategic Analysis of the Japanese Advanced Steering Systems Markets
Published: 2005/08
Published by : Frost & Sullivan Frost & Sullivan

Price:
US $ 7,900.00 Web Access (Regional License)
US $ 8,400.00 Hard Copy & Web Access (Regional License)
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Product Code : FS36327
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