Strategic Analysis of the North American OE Car Audio System Markets

Table of Contents

1. EXECUTIVE SUMMARY

Executive Summary

• Executive Summary

2. OE SOURCE UNIT MARKET

Introduction

• Overview
• Market Definition and Scope
• Market Drivers and Restraints

Automotive Landscape

• Light Vehicle Market
• Market Drivers and Restraints

Market Engineering Metrics

• Market Engineering Measurements
• Business Mix and Distribution

System Specific Metrics

• Feature and Format Segmentation
• Input Technologies

Vehicle Parc

• Marketing Environment
• Equipment Statistics
• Vehicle Type Segmentation
• Wireless Network Technologies

System Manufacturers

• Market Review

Consumers

• End-user Research

3. OE SPEAKER MARKET

Introduction

• Overview

General Market

• Recent Developments
• Market Engineering Measurements
• Market Definition and Scope

System Features and Penetration Metrics

• Original Equipment Versus Aftermarket Side of the Market
• Speaker Layout
• Trends by Vehicle Type

Speaker-Specific Measures

• Speaker Size
• Other Metrics

Market Engineering

• Market Snapshot

Consumers

• End-user Research

4. OE AMPLIFIER MARKET

Introduction

• Market Overview
• Market Definition and Scope

Competitive Analysis

• Amplifier Architecture
• Amplifier Output
• Vehicle-type Specifics

Technical Features

• Amplifier Performance

Market Engineering

• Overview
• Additional Considerations

Consumers

• End-user Research

5. OE SATELLITE RADIO AND HD RADIO MARKET

Introduction

• Overview
• Market Definition and Scope

Market Engineering

• Overview
• Lifecycle
• Subscriber Acquisition and Subscriber Base Metrics
• Subscriber Acquisition Costs

Aftermarket Versus Original Equipment Market

• Aftermarket Versus Original Equipment Market
• Original Equipment Market Specifics

Equipment and Manufacturers

• Recent Developments
• Satellite Radio Equipment Manufacturers
• Additional Metrics

Other Formats

• Overview

HD Radio

• Introduction
• Market Definition and Scope

6. APPENDIX

Glossary

• Abbreviations

Equations

• Conversion Equations
• Compound Annual Growth Rate Equation

Currency Exchange Rates

• Currency Exchange Rates

7. DECISION SUPPORT DATABASE

Decision Support Database

• Gross Domestic Product
• Personal Disposable Income
• Trade Regulations
• Joint Ventures and Affiliations
• Population