Indian Media Market Profile 2007

Table of Contents

i) Executive Summary

ii) Media Market Overview

• A. OVERVIEW
• B. MARKET SIZE AND STRUCTURE
• C. MEDIA PENETRATION AND USAGE
• D. ADVERTISING SPEND
• E. GROWTH FORECAST
• F. MAJOR PLAYERS
• G. REGULATORY ENVIRONMENT
• H. DEAL ACTIVITY
• I. INTERNET PENETRATION AND USAGE
• J. TELECOMS ENVIRONMENT
• K. COUNTRY PROFILE

Table of figures

• 1) Development of the Indian media market
• 2) Indian media market, revenues
• 3) Share of revenues by type
• 4) Reach of various media
• 5) Indian Adspend
• 6) % Adspend by media type
• 7) % growth in adspend (1994 - 2008)
• 8) Adspend, CAGR historic growth
• 9) Adspend - leading categories of advertisers
• 10) Adspend - leading advertisers
• 11) Adspend growth prospects
• 12) Indian media market, growth forecast
• 13) Indian media market, chart (2007- 12)
• 14) Indian adspend, growth forecast (2007- 12)
• 15) Major players by sector
• 16) Foreign investment rules in media
• 17) Major deals by media companies
• 18) Major deals by financial investors
• 19) Number of active Internet users
• 20) Internet subscribers
• 21) Internet subscription pricing
• 22) Key statistics, telecoms market
• 23) Major fixed line telecoms operators
• 24) Market shares of GSM operators
• 25) Growth in number of mobile subscribers
• 26) Major mobile telecoms operators
• 27) Major PCO operators
• 28) Key statistics on the BRIC economies
• 29) Map of India, Major cities
• 30) Map of India, States by language