Abstract
This IDC study examines the buying behaviour, purchase criteria, vendor
preference, and forecast spend for servers in Australia organisations with more
than 250 employees. With survey respondents indicating an increase in overall
mobile device spend, vendors and their channel partners must develop targeted
strategies on a vertical and state-by-state basis. This study gives guidance on
how end users see the server market and provides strategies on a per-vendor
basis on how to tackle the current dynamics in the server market and amongst
various market segments. The results of this study are analysed by vertical
industry, company size, and state.
"Australia organisations with 250+ employees continue to invest in server
infrastructure though increasingly in systems that provide support to their
core business processing systems. Areas that provide a competitive edge
continue to be invested in vigorously include Web, supply chain, business
analytics, but also in systems that maintain worker productivity and keep
workers connected and efficient, providing the organisation with critical and
timely data. Over the next 12 months, IDC sees much of the growth in the
Australia server market coming from these two segments," states Chris Ward,
market analyst, Asia/Pacific Enterprise Server and Workstations, IDC Australia.