Abstract
This IDC study presents IDC' s Project Skypad, 2006 findings related to key
urban Internet trends in nine markets across Asia/Pacific (excluding Japan) or
APEJ after interviewing about 5,000 Internet users. Project Skypad aims to
investigate the ownership of key IT and consumer electronics (CE) devices;
broadband penetration; broadband television (TV); as well as awareness,
ownership, and usage of home networking, home automation, and media-centric
networks.
"Several of the key enablers of the entire digital entertainment ecosystem,
including multiple-PC households, high-speed Internet access, home networking
equipment, and wireless access have only strengthened in the past year. The
survey results showed that the number of Internet users in APEJ with home
networks continues to grow," says Claudio Checchia, research manager, Consumer
Markets Research, IDC Asia/Pacific. "However, as majority of the users continue
to embrace home networking for its practical, data-centric applications, home
networking technologies will continue to have difficulty in branching out into
entertainment-related activities," he adds.
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