U.S. Wireless Teen and Adult Consumer Entertainment Survey, 3Q06: Regional and Prepaid Results

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
  • Methodology
• Situation Overview
  • Survey Findings
    • Spending and Usage Models
    • Table: U.S. Wireless Consumer Data Usage Model by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Quarterly Data Spend by Payment Terms, Area Type, and Region (% of Respondents)
    • Content Downloads
    • Table: U.S. Wireless Consumer Quarterly Ringtone Volume by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Quarterly Graphic/Wallpaper Volume by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Quarterly Game Volume by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Ringtone Consumption Model by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Graphic/Wallpaper Consumption Model by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Game Consumption Model by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Quarterly Ringtone Spend by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Quarterly Graphic/Wallpaper Spend by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Quarterly Game Spend by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Current Ringtone Type by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Ringtone Adoption Channel by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Ringtone Genre by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Game Genre by Payment Terms, Area Type, and Region (% of Respondents)
    • Other Applications and Services
    • Table: U.S. Wireless Consumer Information or Entertainment Service Usage by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Video/TV Content Preferences by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Video/TV Viewing Habits by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Full-Track Music Genre Preference by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Full-Track Music Listening Behavior by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Ringback Tone Adoption Rate by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Monthly Ringback Tone Spend by Payment Terms, Area Type, and Region (% of Respondents)
    • Complaints and Advertising Sensitivity
    • Table: U.S. Wireless Consumer Data Complaints by Payment Terms, Area Type, and Region (% of Respondents)
    • Table: U.S. Wireless Consumer Advertising Sensitivity by Payment Terms, Area Type, and Region (% of Respondents)
• Future Outlook
• Essential Guidance
• Learn More
  • Related Research
  • Synopsis