Abstract
This study presents and analyzes the results of key SaaS issues from IDC' s 2007
European Vertical Markets Software Survey. More specifically, the study
examines the SaaS attitudes and plans for ERP and CRM applications. The
European Vertical Markets Survey was carried out in August to November 2007,
among 2,077 companies with more than 20 employees in the U.K., France, Germany,
Italy, and Spain. Finally, the study provides essential guidance on key
strategic priorities for SaaS providers.
A large proportion of European companies are planning to invest in SaaS for
replacing or supplementing the functionality of existing ERP and CRM solutions
within the next 24 months, with 37% and 35%, respectively. IDC found
significant expressions of planned SaaS spending across company size bands with
midmarket organizations expressing the greatest interest. "These results
demonstrate surprisingly aggressive plans to move ahead with SaaS in Europe,
especially if one considers the relatively limited availability of SaaS ERP
packages. We believe that the results, at least partially, reflect intentions
rather than concrete plans with allocated budgets. Also, IDC believes that the
indications of SaaS investment mostly reflect plans to supplement rather than
completely replace existing ERP applications," said Bo Lykkegaard, program
manager, European Enterprise Applications at IDC.
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