Competitive Analysis of Australia Mobile Service Providers in Small and Medium-Sized Business

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
• SITUATION OVERVIEW
  • Presentation of the Small and Medium-Sized Business Market in Australia
  • Figure: Distribution of Businesses in Australia
  • Table: Australia Small and Medium Businesses by Employee Size and Vertical Industry
  • Figure: Weight of Small and Medium-Sized Businesses in the Australia Economy
  • Small and Medium-Sized Business' Adaptability of Mobile Services
    • Mobility Penetration
    • Table: Usage of Mobile Devices by Australia Small and Medium-Sized Businesses (%)
    • Mobile Phone Spending
    • Figure: Australia Small and Medium-Sized Businesses - Monthly Spending on Mobile Phone Services
    • Figure: Australia Small and Medium-Sized Businesses - Mobile Phone Spending per Type of Service
  • Mobile Services Provider Preference and Churn Drivers
  • Table: Australia Small and Medium-Sized Businesses - Primary Mobile Services Providers (%)
  • Figure: Australia Small and Medium-Sized Businesses - Churn Ratio in Past Two Years
  • Table: Australia Small and Medium-Sized Businesses - Primary Drivers of Mobile Churn in the Past Two Years (%)
  • Table: Australia Small and Medium-Sized Businesses - Expected Drivers of Future Mobile Churn (%)
    • Mobile Market Status
• FUTURE OUTLOOK
  • What Are the Areas of Concern for Service Providers?
  • Cellular Network Operator Profiles
    • Telstra
    • Optus
    • Vodafone
    • Hutchison
• Essential Guidance
• Learn More
  • Related Research
  • Synopsis