An End-User Perspective of the European CRM Market in 2008

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
  • Methodology
    • Conceptual Framework
    • Sample Quotas
    • Table: Company Size Quotas
• Situation Overview
  • Western Europe CRM Adoption
  • Figure: Does Your Organization Have a CRM Solution in Place?
  • Figure: CRM Adoption by Country
  • Figure: CRM Adoption by Company Size
  • CRM Software Vendors in Place
  • Figure: Top 5 CRM Vendors Named in Western Europe
  • Figure: Top 5 CRM Vendors Named in U.K.
  • Figure: Top 5 CRM Vendors Named in Germany
  • Figure: Top 5 CRM Vendors Named in Italy
  • Figure: Top 5 CRM Vendors Named in Spain
  • Figure: Top 5 CRM Vendors Named in France
  • CRM Spending in 2007
  • Figure: Spending Split for Packaged CRM by New Licenses, Upgrades, and Maintenance in 2007
  • Table: Spending Split for Packaged CRM by New Licenses, Upgrades, and Maintenance in 2007 by Country
  • Table: Spending Split for Packaged CRM by New Licenses, Upgrades, and Maintenance in 2007 by Company Size
• Future Outlook
  • CRM Adoption Plans
  • Figure: What is the Status of Your Organization' s CRM Solutions for the Next 12 Months?
  • Table: Status of CRM Solutions for the Next 12 Months by Country
  • Figure: Share of Companies That Are Currently Investing to Build a New Solution or Enhance the Old One by Country
  • Table: Status of CRM Solutions for the Next 12 Months by Company Size
  • Figure: Share of Companies Currently Investing to Build a New Solution or to Enhance the Old One by Company Size
  • Figure: How is Your Company Building or Enhancing the Current CRM System?
  • Figure: Share of Companies Building or Implementing a New CRM by Country
  • Figure: Share of Companies Building or Implementing a New CRM by Company Size
  • Figure: Why is Your Organization Currently Not Using or Not Considering a CRM Solution?
  • Table: Why Companies Are Currently Not Using or Not Considering a CRM Solution by Country
  • Table: Why Companies Are Currently Not Using or Not Considering a CRM Solution by Company Size
  • Investment in SaaS for CRM Solutions
  • Figure: In the Next 12 Months Will You Invest Software as a Service to Replace or Supplement the Functionality of Existing CRM Solutions? If No, Will You in the Next 2 Years?
  • Figure: Share of Enterprises That Will Invest in Software as a Service to Replace or Supplement the Functionality of Existing CRM Solutions by Country (%)
  • Figure: Share of Enterprises That Will Invest in Software as a Service to Replace or Supplement the Functionality of Existing CRM Solutions by Company Size (%)
• Essential Guidance
• Learn More
  • Related Research
  • Synopsis