Abstract
This IDC study presents IDC' s five-year forecast of the Australia mobile data
services market and a SWOT analysis of the service providers (SPs) in the
market. The SWOT analysis provides an in-depth examination of these competing
SPs and the competitive positioning of their offerings. Industry trends, and
key announcements are investigated to provide essential guidance for
stakeholders.
"Take-up of mobile data offerings in Australia has increased significantly in
2007, led by key developments that boosted its coverage and service capacity as
a world-class offering," says Waqas Javed, senior analyst, Wireless and
Mobility Research, IDC Australia. He adds, "Advanced mobile data solutions will
be the focus of mobile SPs going forward as they strive to differentiate their
offerings for specific market segments and to increase monthly average revenues
in the face of declining voice revenue."
View Cart
