Consumers' Product Feature Preferences in Greater China's LCD TV Market

Table of Contents

• Chinese and Taiwanese Markets: Large LCD TVs Likely to Be Used in New Homes
• Taiwanese Market: Desired Features in LCD TVs Include Multimedia Applications
• Taiwanese Market: Webcam, Printer, Game Console Features Have Niche Value
• Chinese Market: Internet Features Gaining Popularity
• Chinese Market: Under-30 Demographic Prefers Direct Internet Access via TV
• Chinese and Taiwanese Markets: Wireless A/V Signal Reception is Future Preference
• Conclusion

• Table 1 Taiwanese Market: Consumers' Future Preferences for LCD TV Features
• Table 2 Chinese Market: Consumers' Future Preferences for LCD TV FeatureTable 1 Taiwanese Market: Consumers' Future Preferences for LCD TV Features
• Table 3 Chinese and Taiwanese Markets: Consumers' LCD TV Usage Environment Preferences

• Figure 1 Taiwanese Market: Consumers' Intended Location of LCD TVs by Product Size
• Figure 2 Chinese Market: Consumers' Intended Location of LCD TVs by Product Size
• Figure 3 Taiwanese Market: Preferred LCD TV Features in the Future and Prices Consumers Are Willing to Pay for These Features
• Figure 4 Chinese Market: Preferred LCD TV Features in the Future and the Prices Consumers Are Willing to Pay for These Features