Table of Contents
List of Topics
Apple' s portable multimedia product strategies, including specifications and
applications of the new iPod touch and iPod nano; repositioning and new market
segmentation for portable multimedia products by Apple. Overall development
trends of portable multimedia products
- iPod Touch Leading The Way for Portable Multimedia Products
- Apple Repositions Portable Multimedia Products by Releasing iPod Touch
- Extending the iPod + iTunes Model to New Market Segments
- MIC Perspective
- Appendix
Apple, AT&T, Motorola, MTV, Nokia, RealNetworks, Sony Ericsson
List of Tables
- Table 1: Apple iPod Product Specifications
List of Figures
- Figure 1: Development Trends of Portable Multimedia Products
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