Table of Contents
List of Topics
Vestel, Beko and Profilo' s LCD TV development strategies, including product
and channel strategies, branding and outsourcing strategies; support by larger
conglomerates and cooperation with other major TV vendors.
- Market Positioning of Turkish Television Makers
- Enjoying Zero Tariffs in Europe
- Geographical Advantage as Bridge between Europe and Asia
- Vestel, Beko, and Profilo' s LCD TV Development Strategies
- Appendix
Arcelik, Beko, Finlux, Grundig, Hitachi, JVC, KOC, LG, Luxor, Matsushita,
Profilo, Samsung, Sanyo, Sharp, Sony, Thomson, Toshiba, Vestel, Zorlu
List of Tables
- Table 1: Vestel Company Profile
- Table 2: Beko Company Profile
- Table 3: Profilo Company Profile
List of Figures
- Figure 1: Grundig' s Sales and After-sales Service Points
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