Abstract
Broadly speaking, digital photo frame vendors' business models can be divided
into two categories: digital photo frame product sales, and services that
integrate digital photo frames with picture mail delivery service. Currently,
the majority of vendors adopt digital photo frame sales. However, the failure
to achieve product differentiation has resulted in vicious price competition.
At the same time, other enterprises, such as US company CEIVA Logic, have
begun packaging digital photo frames with picture mail delivery service. This
report will examine CEIVA Logic' s business model, and the key technology and
intellectual property that underpin this business model. It will also consider
how the growing popularity of online photo albums will affect the future
development of the digital photo frame market.