Abstract
This research report presents market size forecast and recent quarter review
of the Taiwanese mobile phone market. The report includes market value, ASP,
market volume and market share by brand, system technology, phone type, price
trend, display color count, and handset type, as well as by camera feature,
Bluetooth, and entertainment functionalities. The content of this report is
based on primary data obtained through interviews with mobile operators and
key channel players. The report finds that the promotional plans for 3G phones
launched by mobile operators in the first quarter of 2008 were a key factor in
Taiwanese mobile phone market development. Considerable market demand for
low-price WCDMA phones is expected in 2008.
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