Abstract
This research report presents market size and market value forecast and recent
quarter review of the Taiwanese mobile phone market. The report includes
market volume, market value, ASP, market share by brand, system technology,
phone type, price trend, display color count, and handset type, as well as by
camera feature, Bluetooth, and entertainment functionalities. The content of
this report is based on primary data obtained through interviews with mobile
operators and key channel players. The report finds that mobile phone market
sales in Taiwan in the second quarter of 2008 reached a two-year low. The
low-price trend of the first quarter continued into the second quarter of
2008, as declines in consumers?disposable income pushed them towards
value-line phone models.
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