Abstract
Business benefits such as increasing efficiency, productivity gains, control
over operations increasing the productivity of serving staff, fine-tuning of
business model and return on investment are driving demand for Point of Sale
(POS) hardware. Further, replenishment markets, wherein companies are looking
to replace legacy systems offer potential opportunities for next generation
advanced POS hardware.
In addition, EMV compliance - Europay/MasterCard/Visa standard for
chip-embedded cards - is expected to drive EMV compatible POS systems
particularly in emerging markets.
The report forecasts the market size of POS hardware over the period
2007-2010. Further, the total market is segmented into various geographic
regions and verticals. The report also presents markets size for major
countries in various regions. In addition, the report identifies major selling
drivers for the POS hardware for the major verticals.
This report can help IT vendors identify target geographies and verticals.
Further, the identified sales drivers can be used to penetrate the identified
vertical or increase current share of the customer' s wallet.
TechNavio Insights is a set of reports based on TechNavio -- a market
intelligence platform for the IT industry. It builds on the intelligence
available within TechNavio, and leverages on the custom research experience of
the ' Technology Navigators' . TechNavio is built on years of experience of
Infiniti Research in deep dive custom research and consulting for over 30
Fortune 500 companies and numerous large and mid-sized companies.
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