Download Monitoring: Web users' downloading behaviour and consumption patterns

Table of Contents

Executive summary

Global analysis, including a comparison of results from each country

1.1 Current state of downloading usage

• Content downloading and digital distribution environment and usage
• Development of legal music download offers on the internet
• Deployment of downloadable video game rental and sale offers
• Setting up a video download offer
• Download usage, characteristics, budget and evolution

1.2 Close-up on the unauthorised P2P download phenomenon

• P2P as a full-fledged means of acquiring digital content
• A technology recognised as an economically viable distribution mode
• Use of P2P software dominated by unauthorised downloads
• 1.3 Content download market estimates
• Digitised distribution
• Download market growth estimates: music, video, video games
• Estimates of the P2P digital distribution market' s growth capacity.

1.4 Growth scenarios up to 2010

Country-specific reports

For each country studied: France, the United States, the UK

1.1 Downloaders' internet connection equipment

• Broadband connection and access provider
• Composition of flat rates

1.2. Downloaders' digital entertainment budget

• Budget breakdown: cinema, DVD purchase and rental, pay-TV, audio DVD purchases, video games

1.3. Downloading patterns

• Type of downloads: legal for-pay, free legal, free unauthorised
• Type of devices used
• Content downloaded: music, software, video games, movies, DVD, TV programmes, cartoons...
• The most popular services with web users
• Budget allocated to downloading

1.4 Unauthorised P2P download practices

• P2P downloading practices
• Applications involved
• Short-term evolution of unauthorised P2P downloading
• Type and volume of downloaded content
• Impact of P2P downloading on retail purchases
• Conditions for switching to legal digital content purchases
• Is there a psychological threshold for the price of a song, an album, a movie, a TV show, a TV cartoon, a music video...
• P2P software penetration rates:
  • by country, among the downloader population
  • by application
• Penetration rate of the leading P2P networks in broadband households, among the downloader population

1.5. P2P software and networks

• P2P software penetration rates:
  • by country, amongst downloaders
  • by application
• Penetration rate of the top P2P networks in broadband households that download content