The Future of High Definition TV - June 2007

Table of Contents

Executive Summary

Chapter 1 - Introduction and Scope

• 1.0 Introduction
• 1.1 Scope
  • 1.1.1 Product Definitions
  • 1.1.2 Objectives
  • 1.1.3 Report Content
  • 1.1.4 Quantitative Analyses
• 1.2 Methodology
  • 1.2.1 Information Sources
  • 1.2.2 Forecasting Methodology
• 1.3 Exchange Rates

Chapter 2 - HDTV History and Market Trends

• 2.0 Introduction
• 2.1 HDTV History
  • 2.1.1 Japan
  • 2.1.2 Europe
  • 2.1.3 US
• 2.2 Display Technologies
  • 2.2.1 Cathode Ray Tube (CRT)
  • 2.2.2 Liquid Crystal Display (LCD)
  • 2.2.3 Plasma
  • 2.2.4 Rear Projection TV (DLP, LCoS, LCD, etc.)
• 2.3 Current Technology Standards
  • 2.3.1 HDTV Resolution Formats
  • 2.3.2 New Compression and Transmission Technologies
    • 2.3.2.1 MPEG-2
    • 2.3.2.2 MPEG-4 AVC (H.264)
    • 2.3.2.3 Windows Media 9 (VC-1)
    • 2.3.2.4 DVB-S2
  • 2.3.3 Blue-laser Disc Formats
    • 2.3.3.1 HD DVD
    • 2.3.3.2 Blu-ray Disc
• 2.4 HD Content Availability
  • 2.4.1 Broadcast HD Content
  • 2.4.2 Pre-packaged HD Content
    • 2.4.2.1 Downloadable HD Content
  • 2.4.3 Interactive HDTV
  • 2.4.4 Content Protection
    • 2.4.4.1 HDCP
    • 2.4.4.2 DTCP
• 2.5 General Market Situation
  • 2.5.1 Government and Industry Involvement
  • 2.5.2 Consumer HDTV Trends and Behavior
    • 2.5.2.1 Retail HDTV Trends: Past and Present
    • 2.5.2.2 The 1080 Question - Is 1080p Worth It?
    • 2.5.2.3 HD Content Preferences
    • 2.5.2.4 Delivery of HD Over Various TV Platforms
      • 2.5.2.4.1 Satellite
      • 2.5.2.4.2 Cable
      • 2.5.2.4.3 Terrestrial
      • 2.5.2.4.4 IP
        • 2.5.2.4.4.1 IP-HD Downloads and Streaming Video
  • 2.5.3 Costs and Challenges Affecting HDTV Adoption

Chapter 3 - Forecast Methodology and Worldwide Market Summary

• 3.0 Introduction
• 3.1 Factors Considered When Forecasting the HDTV Market
  • 3.1.1 Growth in TV Households
  • 3.1.2 Digital Penetration of TV Services
  • 3.1.3 HD Adoption by Digital TV Subscribers
  • 3.1.4 Multiple TVs per Home
  • 3.1.5 DVR Penetration
  • 3.1.6 Replacement Rates
  • 3.1.7 DVD Player/Recorder Penetration of TV Households
  • 3.1.8 PC Penetration of Population
  • 3.1.9 Inclusion of New Technology in New PCs
  • 3.1.10 Product Launch Plans
• 3.2 The Worldwide Market

Chapter 4 - The Americas HDTV Market

• 4.0 Introduction
• 4.1 Americas Summary
• 4.2 Canada
  • 4.2.1 Pay-TV Platforms
  • 4.2.2 DTT
  • 4.2.3 HDTV Sets
• 4.3 United States
  • 4.3.1 Satellite
  • 4.3.2 Cable
  • 4.3.3 IPTV
  • 4.3.4 DTT
  • 4.3.5 HDTV Sets
  • 4.3.6 Blue-laser Disc Equipment
• 4.4 Latin America
  • 4.4.1 Argentina
  • 4.4.2 Brazil
  • 4.4.3 Mexico

Chapter 5 - The Asia Pacific HDTV Market

• 5.0 Introduction
• 5.1 Asia-Pacific Summary
• 5.2 Australia
  • 5.2.1 DTT
  • 5.2.2 Pay-TV Platforms
  • 5.2.3 HDTV Products
  • 5.2.4 Blue-laser Disc Equipment
• 5.3 China
  • 5.3.1 HDTV Products
  • 5.3.2 Blue-laser Disc Products
• 5.4 Japan
  • 5.4.1 Satellite
  • 5.4.2 Cable
  • 5.4.3 IPTV
  • 5.4.4 DTT
  • 5.4.5 HDTV Products
  • 5.4.6 Blue-laser Disc Equipment
• 5.5 South Korea
  • 5.5.1 Satellite
  • 5.5.2 Cable
  • 5.5.3 DTT
  • 5.5.4 IPTV
  • 5.5.5 HDTV Products
  • 5.5.6 Blue-laser Disc Equipment

Chapter 6 - The Europe, Middle East, and Africa HDTV Market

• 6.0 Introduction
• 6.1 EMEA Summary
• 6.2 Europe
  • 6.2.1 HDTV Products
  • 6.2.2 HDTV Services in Europe
    • 6.2.2.1 Western Europe
    • 6.2.2.2 Eastern Europe
  • 6.2.3 Blue-laser disc Products
• 6.3 The Middle East & Africa

Chapter 7 - HDTV Product Trends and Competitive Environment

• 7.0 Introduction
• 7.1 HDTVs
  • 7.1.1 Prices
  • 7.1.2 General Trends
    • 7.1.2.1Thin & Flat Continues to Gain, Phasing out CRT
    • 7.1.2.2Rear Projection Continues to Dominate Large Screen Sizes
    • 7.1.2.3Increased Penetration of iDTVs
    • 7.1.2.4Continued Development of Next-Generation Production Facilities
    • 7.1.2.51080p: The Resolution for the Future
• 7.2 HD Set-top Boxes
  • 7.2.1 Prices
  • 7.2.2 Trends in Semiconductor Components
  • 7.2.3 Networking and Connectivity
• 7.3 Blue-laser Disc Products and Game Consoles
  • 7.3.1 Prices
  • 7.3.2 General Trends
    • 7.3.2.1 Game Consoles and High-Definition Content
    • 7.3.2.2 Beyond Optical Media: HD Content over Broadband and the Home Network
    • 7.3.2.3 Blue-laser Playback: The Format War

Appendix 1 - Glossary of Terms

Appendix 2 - List of Tables and Figures

• ES.1 Worldwide Television Households by Video Reception Method (2005 to 2011)
• ES.2 Worldwide HD STB and HDTV Shipments and Revenues (2005 to 2011)
• ES.3 Worldwide HDTV Shipments by Display Type (2005 to 2011)
• ES.4 Worldwide Blue-laser Disc Products Shipments & Revenues (2005 to 2011)
• 1.1 Exchange Rates
• 3.1 Worldwide Television Households by Video Reception Method (2005 to 2011)
• 3.2 Worldwide HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 3.3 Worldwide Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 3.4 Worldwide HDTV Shipments by Display Type (2005 to 2011)
• 3.5 Worldwide HDTV Shipments by Resolution (2005 to 2011)
• 4.1 Americas Television Households by Video Reception Method (2005 to 2011)
• 4.2 Americas HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 4.3 Americas Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 4.4 Americas HDTV Shipments by Display Type (2005 to 2011)
• 4.5 Americas HDTV Shipments by Resolution (2005 to 2011)
• 4.6 Canada Television Households by Video Reception Method (2005 to 2011)
• 4.7 Canada HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 4.8 Canada Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 4.9 US Television Households by Video Reception Method (2005 to 2011)
• 4.10 US HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 4.11 US Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 4.12 Latin America Television Households by Video Reception (2005 to 2011)
• 4.13 Latin America HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 4.14 Latin America Blue-laser Disc Products Shipments & Revenues (2005 to 2011)
• 4.15 Americas HDTV Offerings 2007
• 5.1 Asia Pacific Television Households by Video Reception Method (2005 to 2011)
• 5.2 Asia Pacific HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 5.3 Asia Pacific Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 5.4 Asia Pacific HDTV Shipments by Display Type (2005 to 2011)
• 5.5 Americas HDTV Shipments by Resolution (2005 to 2011)
• 5.6 Australia Television Households by Video Reception Method (2005 to 2011)
• 5.7 Australia HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 5.8 Australia Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 5.9 China Television Households by Video Reception Method (2005 to 2011)
• 5.10 China HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 5.11 China Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 5.12 Japan Television Households by Video Reception Method (2005 to 2011)
• 5.13 Japan HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 5.14 Japan Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 5.15 South Korea Television Households by Video Reception Method (2005 to 2011)
• 5.16 South Korea HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 5.17 South Korea Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 5.18 Rest of Asia Television Households by Video Reception Method (2005 to 2011)
• 5.19 Rest of Asia HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 5.20 Rest of Asia Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 5.21 Asia Pacific HDTV Offerings 2007
• 6.1 EMEA Television Households by Video Reception Method (2005 to 2011)
• 6.2 EMEA HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.3 EMEA Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.4 EMEA HDTV Shipments by Display Type (2005 to 2011)
• 6.5 EMEA HDTV Shipments by Resolution (2005 to 2011)
• 6.6 Europe Television Households by Video Reception Method (2005 to 2011)
• 6.7 Europe HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.8 Europe Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.9 France Television Households by Video Reception Method (2005 to 2011)
• 6.10 France HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.11 France Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.12 Germany Television Households by Video Reception Method (2005 to 2011)
• 6.13 Germany HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.14 Germany Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.15 Italy Television Households by Video Reception Method (2005 to 2011)
• 6.16 Italy HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.17 Italy Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.18 Scandinavia Television Households by Video Reception Method (2005 to 2011)
• 6.19 Scandinavia HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.20 Scandinavia Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.21 Spain Television Households by Video Reception Method (2005 to 2011)
• 6.22 Spain HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.23 Spain Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.24 UK Television Households by Video Reception Method (2005 to 2011)
• 6.25 UK HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.26 UK Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.27 Rest of WE Television Households by Video Reception Method (2005 to 2011)
• 6.28 Rest of WE HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.29 Rest of WE Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.30 Poland Television Households by Video Reception Method (2005 to 2011)
• 6.31 Poland HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.32 Poland Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.33 Rest of EE Television Households by Video Reception Method (2005 to 2011)
• 6.34 Rest of EE HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.35 Rest of EE Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.36 MEA Television Households by Video Reception Method (2005 to 2011)
• 6.37 MEA HD STB and HDTV Shipments and Revenues (2005 to 2011)
• 6.38 MEA Blue-laser Disc Products Shipments and Revenues (2005 to 2011)
• 6.39 EMEA HDTV Offerings 2007

• ES.1 Worldwide HDTV Infrastructure by Platform 2005 to 2011
• ES.2 Worldwide HDTV Infrastructure by Region 2005 to 2011
• ES.3 Worldwide HD STB Shipments by Type 2005 to 2011
• ES.4 Worldwide HDTV Shipments by Type 2005 to 2011
• ES.5 Worldwide Blue-laser Device Shipments by Type in 2011
• 3.1 Worldwide HDTV Infrastructure by Platform 2005 to 2011
• 3.2 Worldwide HD STB Shipments by Type 2005 to 2011
• 3.3 Worldwide HDTV Shipments by Type 2005 to 2011
• 3.4 Worldwide Blue-laser Device Shipments by Type in 2006
• 3.5 Worldwide Blue-laser Device Shipments by Type in 2011
• 4.1 Americas HDTV Infrastructure by Platform 2005 to 2011
• 4.2 Americas HD STB Shipments by Type 2005 to 2011
• 4.3 Americas HDTV Shipments by Type 2005 to 2011
• 4.4 Americas Blue-laser Device Shipments by Type in 2006
• 4.5 Americas Blue-laser Device Shipments by Type in 2011
• 5.1 Asia Pacific HDTV Infrastructure by Platform 2005 to 2011
• 5.2 Asia Pacific HD STB Shipments by Type 2005 to 2011
• 5.3 Asia Pacific HDTV Shipments by Type 2005 to 2011
• 5.4 Asia Pacific Blue-laser Device Shipments by Type in 2006
• 5.5 Asia Pacific Blue-laser Device Shipments by Type in 2011
• 6.1 EMEA HDTV Infrastructure by Platform 2005 to 2011
• 6.2 EMEA HD STB Shipments by Type 2005 to 2011
• 6.3 EMEA HDTV Shipments by Type 2005 to 2011
• 6.4 EMEA Blue-laser Device Shipments by Type in 2006
• 6.5 EMEA Blue-laser Device Shipments by Type in 2011