Abstract
This is the third edition of this important and extensive market report covering Europes six
largest markets -- France, Germany, Italy, Poland, Spain and the UK. The third edition has been
expanded to explore self-medication opportunities for joint and muscle pain relief, teething and
mouth ulcer pain, dysmenorrhoea and migraine as well as general pain analgesics and topical
medication.
This is a statistically based consultancy study researched and written by the James Dudley
Management team. Most current data is to 2004.
The European market for non-prescription pain relief is entering a period of considerable change
particularly in areas of regulation, reimbursement, innovation and competition. In an increasingly
competitive and maturing market successful companies are adapting their brand marketing strategies
to meet new challenges and seize new opportunities.
This in-depth market study explores the issues and attractiveness of opportunities in this
dynamic market sector.
- 6 country profiles -- regulatory issues, distribution channels, innovation, companies and market
data and trends from 1999 to 2010
- Leading brands, companies and sales data for general analgesics, topical pain relief, joint and
muscle pain, teething and mouth ulcer pain, dysmenorrhoea and migraine relief
- Analysis of the European market for pain relief medication, consumption trends, innovation and
evolving brand marketing models.
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