Abstract
This second edition mobile UGC report provides the most detailed analysis of
the subject currently available in the market. Through 52 tables and 38 charts
within 4 comprehensive forecasting chapters,the entire mobile UGC market is
projected for 6 years up until 2013.This highly anticipated study includes
extensive one on one interviews with senior executives within the mobile user
generated content space,profiles 33 key companies and organizations, discusses
all the developments across mobile social networking, dating and personal
content delivery over the past 12 months and presents current 2007 market data
as well as six year forecasts.
An in depth analysis of the business models currently being utilised and
planned by service providers is presented, while the forecast suite includes
extensive analysis of the advertising models utilised by the different mobile
UGC players.
Key Questions Addressed by this Report:
- How much were mobile dating, social networking and personal content
delivery worth in 2007? And how much will they be worth by 2013?
- To what extent have service providers amended their business models in the
UGC space, and what impact has this had on their revenue streams ?
- Will advertising become the primary source of mobile UGC revenues?
- What impact has the reduction in data changes had on the mobile social
networking space ?
- What strategies should operators and service providers deploy to maximize
their returns from UGC services ?
- What are the main hurdles to mass adoption of UGC services ?
Key Benefits:
- A unique source of combined research and analysis for the mobile UGC
marketplace including technologies, market characteristics and forecasts.
- Practical analysis of emerging opportunities for vendors & operators.
- Unique insights: includes interviews with leading players who have
significant experience of the mobile UGC market.
- Benefit from fresh thinking and intelligent market assessment.
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