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Table of Contents
Chapter 1 Executive summary
- Introduction
- The denim and jeanswear industries and markets
- Definitions and history
- Jeans as ' fashion'
- Regional analysis and product coverage
- The current jeans market, 2007
- The future jeans market, 2014
- Brands, retail distribution and prices
Chapter 2 Introduction
- Jeans evolution
- Report coverage
Chapter 3 The denim and jeanswear industries and markets
- Denim
- Jeans
- Sources of statistical data
- Choice of regions for analysis
- Denim and jeans, not a perfect fit
- Denim garment producers
- Denim weaving capacity
- Exchange rates
Chapter 4 The market, 2004-2014
- Comparisons with the second edition
- The historic jeans market, 2004
- Major regional jeans markets, 2004
- Jeans US dollar values in the rest of the world, 2004
- Jeans units by region, 2004
- Jeans consumption per person, 2004
- Jeans prices by region, 2004
- The current jeans market, 2007
- Major regional jeans markets, 2007
- Jeans US dollar values in the rest of the world, 2007
- Jeans units by region, 2007
- Jeans consumption per person, 2007
- Jeans prices by region, 2007
- The future jeans market, 2010
- Major regional jeans markets, 2010
- Jeans US dollar values in the rest of the world, 2010
- Jeans units by region, 2010
- Jeans consumption per person, 2010
- Jeans prices by region, 2010
- The future jeans market, 2014
- Major regional jeans markets, 2014
- Jeans US dollar values in the rest of the world, 2014
- Jeans units by region, 2014
- Jeans consumption per person, 2014
- Jeans prices by region, 2014
- The decade, 2004-2014
Chapter 5 Brands, own labels, retail distribution and prices
- Brands and retail own labels
- Jeans retail formats
- Jeans brands and jeans own labels
- Brands and retailer own-label positions in the price and fashion matrix
- The jeans pricing onion
- Specific jeans prices
- World, regional and directional brands
Chapter 6 Jeans brands and denim company profiles
- VF Corporation
- Other brand approaches
- Drivers of the market
- Levi Strauss
- Seven For All Mankind
- True Religion
- Edwin
- Nudie
- James Jeans
- Diesel
- Mavi
Chapter 7 Supply chains and strategic alliances
- Today' s jeans and denim supply chains
- Jeans and denim added value
- Reasons to source cheaply
- What follows are three hypothetical but realistic case studies, which
illustrate the economic and necessary reasons for moving to low cost country
sourcing
- Case
- Case
- Case
- Strategic alliances
- Cone (the International Textile Group, ITG)
- Tavex
- Turkey
- Denim in India
- Raymond (India) and UCO (Belgium)
- Diesel and Arvind
Chapter 8 Macroeconomic external influences
- The economic nature of the clothing and textile industries
- Recent economic events and influences
- The WTO (World Trade Organization) MFA (Multi Fibre Agreement) fiasco of
2005
- The resurgence of a high-cost economy based upon a demand for ' authentic'
denim
- Future economic forecasts and jeans and denim scenarios
List of figures
- Figure 1: Jeans price/fashion matrix
- Figure 2: The supply chain - producer to consumer
List of tables
- Table 1: Jeans unit consumption and denim metres usage, 2004
- Table 2: Major currency exchange rates, as at 20 September 2007
- Table 3: Other important currencies for denim and jeans, as at 20
September 2007
- Table 4: Retail market and population, main regions, 2004 (m people, US$m
and %)
- Table 5: Retail market and population, rest of the world, 2004 (m people,
US$m and %)
- Table 6: Retail market and population, main regions, 2004 (m people, m
units and %)
- Table 7: Retail market and population, rest of the world, 2004 (m people,
m units and %)
- Table 8: Retail market and population, main regions, 2007 (m people, US$m
and %)
- Table 9: Retail market and population, rest of the world, 2007 (m people,
US$m and %)
- Table 10: Retail market and population, main regions, 2007 (m people, m
units and %)
- Table 11: Retail market and population, rest of the world, 2007 (m people,
m units and %)
- Table 12: Retail market and population, main regions, 2010 (m people, US$m
and %)
- Table 13: Retail market and population, rest of the world, 2010 (m people,
US$m and %)
- Table 14: Retail market and population, main regions, 2010 (m people, m
units and %)
- Table 15: Retail market and population, rest of the world, 2010 (m people,
m units and %)
- Table 16: Retail market and population, main regions, 2014 (m people, US$m
and %)
- Table 17: Retail market and population, rest of the world, 2014 (m people,
US$m and %)
- Table 18: Retail market and population, main regions, 2014 (m people, m
units and %)
- Table 19: Retail market and population, rest of the world, 2014 (m people,
m units and %)
- Table 20: The denim jeans market by value and volume, 2004-2014
- Table 23: Branded and own-label retail formats
- Table 24: Denim and jeans - the pricing onion: World jeans market, 2007
- Table 25: Retail, wholesale and fabric added value chain, 2007
- Table 26: Retail, wholesale and fabric added value chain, 2007
- Table 27: Jeans cost structures
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