B. Braun Melsungen AG Strategic Analysis Profile

Table of Contents

B. Braun Melsungen AG Strategic Analysis Profile

TABLE OF CONTENTS

CHAPTER 1 BUSINESS DESCRIPTION 6
Business Overview 6
Aesculap division 6
Overview 6
Financials 6
Market View 6
Key Strategies 6
B. Braun Avitum division 6
Overview 6
Financials 6
Market View 6
Key Strategies 7
Hospital Care division 7
Overview 7
Financials 7
Key Strategies 7
Major Products and Services 7
Overview 7
CHAPTER 2 HISTORY 8
CHAPTER 3 BUSINESS STRATEGY 10
Mission Statement 10
Strategy 10
Corporate Social Responsibility 10
Overview 10
Specific CSR Initiatives 11
CHAPTER 4 VALUE CHAIN ANALYSIS 11
Product Development 12
Overview 12
Financials, Production and Major Projects 12
CHAPTER 5 SWOT ANALYSIS 12
Overview 12
B. Braun Melsungen AG Strengths 12
L.I.F.E certification 12
Significant revenues 13
Worldwide existence 13
B. Braun Melsungen AG Weaknesses 13
High SG&A expenses 13
FDA warning letter 13
B. Braun Melsungen AG Opportunities 13
Acquisitions 13
Expansion of business 14
Broad product portfolio 14
B. Braun Melsungen AG Threats 14
Foreign exchange 14
Intense competition and change in technologies 14
CHAPTER 6 COMPETITORS 15
CHAPTER 7 REVENUE ANALYSIS 16
Revenue by Segment 16
Revenue by Geography 16
CHAPTER 8 FINANCIAL AND OPERATIONAL REVIEW 17
CHAPTER 9 KEY EMPLOYEES 18
CHAPTER 10 COMPANY STATEMENT 19
CHAPTER 11 LOCATIONS AND SUBSIDIARIES 20
Head Office 20
Other Locations & Subsidiaries 20
CHAPTER 12 FINANCIAL DEALS LANDSCAPE 22
CHAPTER 13 RECENT DEVELOPMENTS 25
CHAPTER 14 APPENDIX 29
Methodology 29
About Global Markets Direct 29
Contact Us 29
Disclaimer 29



LIST OFTABLES

TABLE 1: B. BRAUN MELSUNGEN AG,KEY FACTS, 2006 3
TABLE 2: B. BRAUN MELSUNGEN AG, SWOT ANALYSIS,, 2006 3
TABLE 3: B. BRAUN MELSUNGEN AG, SWOT ANALYSIS,, 2006 12
TABLE 4: B. BRAUN MELSUNGEN AG FINANCIAL AND OPERATIONAL OVERVIEW, 2006-2002 17
TABLE 5: B. BRAUN MELSUNGEN AG FINANCIAL AND OPERATIONAL OVERVIEW, 2006-2002 (CONTD.) 18
TABLE 6: B. BRAUN MELSUNGEN AG,KEY EMPLOYEES, 2006 18
TABLE 7: B. BRAUN MELSUNGEN AG, SUBSIDIARIES 20
TABLE 8: B. BRAUN MELSUNGEN AG, SUBSIDIARIES (CONTD.) 21

LIST OF FIGURES

FIGURE 1: B. BRAUN MELSUNGEN AG, VALUE CHAIN ANALYSIS 11