Abstract
This Manufacturing Insights report presents a comprehensive view of the IT
trends, challenges, and opportunities that will shape the U.S. chemical
manufacturing industry in 2008. From reporting on the general health of the
industry, zeroing in on the fastest-growing geographic segments and top
technology buyers, to key IT budget and industry metrics, this guide gives
chemical manufacturing companies a bird' s-eye view of everything they need to
know to build a go-to-market plan for the coming year. With its unique blend of
key historical data and top predictions for 2008, this document is an essential
tool for sales territory planning, resource allocation, and vertical market
strategy refinement.
According to Kim Knickle, practice director of Emerging Agenda at Manufacturing
Insights, "Globalization and continually improving operating efficiencies
continue to be the primary IT investment drivers for the chemical industry in
2008. IT will need to support projects that focus on managing an increasingly
complex supply chain; maintaining profits despite raw material price
fluctuations, more competition, and a shifting customer base; complying with a
challenging regulatory environment; and more."
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