Abstract
EXECUTIVE SUMMARY
The BWA/WiMAX conversation in the US market begins with Sprint. Sprint
experienced struggles in its PCS business irrespective of its WiMAX
initiatives. The hiring of Dan Hesse as CEO is intended to stem the tide of
customer losses among its Nextel customer base. On the WiMAX front, the
breakup of Sprint' s collaboration with Clearwire unsettled the whole industry.
Sprint maintains it is committed to WiMAX. In fact, Sprint has moved forward
with a soft launch of the Chicago, Washington DC, and Baltimore MD markets in
December 2007. Despite . Sprint' s announcement last week that it would
eliminate 4,000 jobs and close 125 company stores as part of a reduction of
sales points, Maravedis believes that Sprint has the best mobile WiMAX
opportunity and will proceed with its XOHM WiMAX play under three possible
scenarios detailed in the report.
While our research indicates that Sprint and Clearwire have the best mobile
WiMAX agenda, they have been by no means the only carriers investing in WiMAX
in the US.
Carriers feel that expansion into specialized niches, especially
business-to-business sales coupled with strong service models, integrated
back-office systems, and additional service bundles, provide a powerful enough
proposition to customers to succeed even with fixed/portable wireless plays.
KEY FINDINGS
The conventional wisdom has been that the opportunity for exploiting WiMAX and
broadband wireless access (BWA) was exclusive to two companies: Sprint Nextel
and Clearwire. In terms of mobile WiMAX, these carriers do have the best
opportunity. However, WiMAX as a whole appears to offer ample opportunity for
additional carriers and their investors. In this report, we profiled more than
23 carriers, vendors, spectrum holders, and industry stakeholders to
ascertain, primarily from the carrier point of view, opportunities, realities,
and threats.
Top Key Findings
- Maravedis believes that Sprint has the best mobile WiMAX opportunity and
will proceed with its XOHM WiMAX play under three possible scenarios:
- Scenario 1: A slower build-out tempo than previously announced and a
more modest CAPEX investment in 2008 and until Sprint consolidates its
position in the mobile play. Sprint would make modest investments on the
infrastructure side and focus on the development of a proper device
ecosystem until fully certified equipment is available.
- Scenario 2: Sprint spins off its WiMAX unit under a new entity, where
external investors such as Intel and possibly Samsung/Motorola become
dominant investors. Sprint would retain full control of the very valuable
BRS spectrum. A partnership with Clearwire would also be revisited.
- Scenario 3: Sprint continues to develop WiMAX deployments in 20-40 MHz
of its 90 MHz of available 2.5 GHz spectrum for WBB connectivity. Sprint
then deploys LTE as a fully mobile service. WiMAX and LTE converge in
multi-mode portable devices and embedded applications. Sprint lets the
market decide which technology to deploy and to what extent their two
markets converge.
- WISPs using both licensed and unlicensed bands will continue to deploy BWA
and WIMAX equipment. Notable WISPs interviewed indicate that there exists a
clear opportunity for WiMAX outside Sprint.
- Opportunities for WiMAX and BWA in the 700 MHz bands are real but will not
start materializing until at least 2010.
- A fixed and/or portable differentiation play with a strong service model,
integrated backoffice technologies, and additional services is a powerful
enough proposition to bring to market.
- Non-Sprint WiMAX subscribers will exceed 10 million by 2012, up from a
half-million at the end of 2007.
- The current regulatory environment in the U.S.- along with strong
representation from industry and standards groups- is providing a robust
pro-broadband wireless framework.
- LTE will be the dominant broadband wireless access technology in 2012.
- Service providers are seeking to differentiate into niches. There is
particular emphasis upon business-to-business services in the next three years.
- Many of the firms surveyed are products of consolidation and are
increasingly interested in additional consolidation.