Ethical Catering - UK - April 2007

Table of Contents

• Issues in the Market
• Main issues
• Definition
• Abbreviations
• Market in Brief
• Consumers don' t think about ethical issues when eating out
• I' ll eat what I want
• Is it all for show?
• What' s in it for me?
• Who will benefit?
• Local and regional produce
• Organic
• Animal welfare
• Broad Market Environment
• Key Points
  • Figure 1: Agreement with selected lifestyle statements, 2002-06
• Waste not, want not
• Animal testing
• Fashion status
• Is it all for show?
  • Figure 2: Trends in personal disposable income and consumer expenditure, 2002-11
  • Figure 3: Trends in the UK population, by age, 2002-11
  • Figure 4: Trends in the adult population*, by socio-economic group, 2002-12
  • Figure 5: Trends in the adult population*, by lifestage, 2002-12
  • Figure 6: Estimated UK sales of ethical foods, 2002-06
  • Figure 7: Important factors when deciding whether to take environmental and ethical issues into consideration in daily life, October 2006
• Local/Regional Sourcing
• Key Points
  • Figure 8: UK registered food names, 2007
• Key Points
• Soil Association events
• Examples of operators
• Case study: The Duke of Cambridge Organic Pub, London
• Background
• Policy
• Food and drink
• Fair Trade
• Key Points
• The Fairtrade Mark
• Fairtrade Fortnight
• Within the restaurant and eating out market
• A few negatives
• Animal Welfare Issues
• Key Points
• Fast food
• Foie gras
• Case study: The Owl and the Pussycat, Devon
• Background
• Policy
• Food and drink
• Sustainable Sourcing
• Key Points
• Case study: Meat
• Rare Breeds Survival Trust (RBST)
• Background
• Policy
• Case study: Fish
• Loch Fyne
• Background
• Policy
• Charitable Contributions
• Key Points
• On consumers' behalf
• Corporate goodwill
• Restaurants Against Hunger
• Background
• Policy
• Case studies: Training restaurants
• Acorn House Restaurant, London
• Background
• Policy
• Fifteen Foundation
• Background
• Policy
• Operating Environmentally
• Key points:
• Examples of green initiatives:
• Waste management
• Case study: Bordeaux Quay, Bristol
• Background
• Policy
• Food and drink
• Trade Associations
• DEFRA (Department for Environment, Food and Rural Affairs)
• Fairtrade Foundation
• LEAF (Linking Environment And Farming)
• MSC (the Marine Stewardship Council)
• Slow Food Movement
• Soil Association
• SUSTAIN (the alliance for better food and farming)
• Establishing Eating Out Habits
• Key Points
• Venues visited
  • Figure 9: Venues visited for a meal out, November 2006
• The male bias of ethnic restaurants
• Adapting ethical concerns for the price-conscious consumer
• Frequency of eating out
  • Figure 10: Frequency of eating out, November 2006
• It' s true what they say about men
• Detailed demographics -- venues visited and frequency of eating out
  • Figure 11: Most popular venues visited for a meal out, by gender, age, socio-economic group, marital status, working status, detailed lifestage groups, presence of children, region, ACORN category, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006
  • Figure 12: Next most popular venues visited for a meal out, by gender, age, socio-economic group, marital status, working status, region, ACORN category, detailed lifestage groups, presence of children, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006
  • Figure 13: Frequency of eating out, by gender, age, socio-economic group, marital status, working status, region, ACORN category, detailed lifestage groups, presence of children, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006
• Influential Factors in Eating Out
• Key Points
  • Figure 14: Influential factors to eating out, November 2006
• What' s in it for me?
• Money matters
• Building on established loyalty
  • Figure 15: Most popular influential factors to eating out, by venues visited, November 2006
• Free-range Jalfrezi
  • Figure 16: Next most popular influential factors to eating out, by venues visited, November 2006
• Influential factors to eating out -- detailed demographics
  • Figure 17: Most popular influential factors to eating out, by gender, age, socio-economic group, marital status, presence of children, detailed lifestage groups, working status, region, ACORN category, car usage, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006
  • Figure 18: Next most popular influential factors to eating out, by gender, age, socio-economic group, marital status, presence of children, detailed lifestage groups, working status, region, ACORN category, car usage, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006
• Ranking Ethical Concerns
• Key Points
  • Figure 19: Preferred menu additions, November 2006
• Not-so-charitable contributions
• Sustainability issues
• Money, money, money
• The demands of youth
• Guilt-driven
• Tapping into the retired community through provenance
• Italian/pizza/pasta restaurants good platform for organic and fair trade
  • Figure 20: Preferred menu additions, by venues visited, November 2006
• Communication is key
  • Figure 21: Preferred menu additions, by influential factors to eating out, November 2006
• What' s in it for me?
  • Figure 22: Preferred menu additions, by preferred menu additions, November 2006
• Preferred menu additions -- detailed demographics
  • Figure 23: Preferred menu additions, by gender, age, socio-economic group, marital status, presence of children, detailed lifestage groups, working status, region, ACORN category, car usage, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006
• Usage of Ethical Produce
• Key Points
  • Figure 24: Use of ethical products, November 2006
• Eating what they want to
• Ethical foods confined to the home
• The bottom line
• Ethical products synonymous with healthy eating
  • Figure 25: Use of ethical products, by venues visited, November 2006
• The carefree eat out less frequently
  • Figure 26: Use of ethical products, by venues visited, November 2006
• Striving forward using knowledgeable staff
  • Figure 27: Use of ethical products, by influential factors to eating out, November 2006
• Free-range and organic produce keep amongst the keenest ethical diners
  • Figure 28: Use of ethical products, by preferred menu options, November 2006
• Use of ethical products -- detailed demographics
  • Figure 29: Usage of ethical products, by gender, age, socio-economic group, marital status, presence of children, detailed lifestage groups, working status, region, ACORN category, car usage, media usage, Internet usage, supermarket usage and commercial TV viewing, November 2006