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Table of Contents
Issues in the Market
- Key themes of this report
- Definitions
- Abbreviations
Market in Brief
- Market size and growth trends
- Who' s innovating?
- Expected slowdown in economic growth could hit sales
- Squeezing margins
- Fashion trends are influencing children more than ever
- Significant focus on the special occasion and giftwear markets
- Women are waiting longer before giving birth
- Poor weather of summer 2007 did affect the market
- Consumers spending more on childrenswear
- Consumer priorities when buying childrenswear
Internal Market Environment
- Key points
- Falling prices across the clothing market
- Figure 1: UK: Inflation on clothing and footwear, 2001-05
- Squeezing margins
- Multichannel shopping is the future?
- Figure 2: Online retail sales growth index, NI and RoI, 2001-12
- Figure 3: Purchases via Internet in the last 12 months - all adults, NI
and RoI, June 2007
- eBay
- Shopping catalogue popularity dwindling in NI
- Catalogues holding their own in RoI
- Fashion trends
- Brand awareness
- Figure 4: UK top ten best-selling 0-13 kidswear brands for the week
ending 5 January 2008
- Catering for the not so little ones
- Figure 5: Attitudes towards grocery shopping and children, NI and RoI,
June 2007
- Impact on clothing?
- Larger children risk losing VAT free status
- Schoolwear is seasonal
- Schoolwear is also a big issue
- Let' s have a party!
- Childrenswear as a gift
- Baby showers
- Disposable clothing
- Supermarkets still going strong
Broader Market Environment
- Key points
- The economy
- Figure 6: The economic outlook for RoI and NI, 2006-08
- The Republic of Ireland economic outlook
- The Northern Ireland economic outlook
- Figure 7: UK and EuroZone interest rates, 2002-07
- Demographic trends
- Figure 8: Population change, by age group, NI, 2000-20
- Figure 9: Population change, by age group, RoI, 2000-20
- Where have all the NI children gone?
- Fewer hand-me-downs
- Women are waiting longer before having children
- Industry wash-out summer 2007
- How the bad weather affected children' s clothing
- Summer stock being discounted
- More people logging on
Strengths and Weaknesses
Competitive Context
- Key Points
- Overall clothing outlook
- Figure 10: Womenswear, menswear and childrenswear retail market, island
of Ireland, by value, 2001-07
- Improve the shopping experience
- Kids' spending priorities
- Figure 11: Average weekly spend on top ten items kids buy, UK (including
NI), 2007
Industry Views
- Environmental and social responsibility
- Supermarkets and multiples exerting pressure
- Weather issues
- Obesity issue
Market Size and Forecast
- Key points
- Slight decline estimated in 2007/08
- Figure 12: All-Ireland market size estimates, 2001-12
- Figure 13: All-Ireland market size estimates, 2001-12
Future outlook
- Trends by sector
- Figure 14: Girlswear and menswear market size, 2001-07
- Future Outlook
- The market
- E-shopping bringing about significant developments
- Consumers to spend more on fewer children
- Gift market set to be a key area
- Fashion trends and celebrity influence to play a major role
- Organic products set for continued increase
- Shopping experience
- Children' s clothing sizes to become important
Companies and Brands
- Figure 15: Profiled companies and brands
- Department and variety stores
- Arnotts (RoI only)
- Bhs (NI only)
- Brown Thomas
- Debenhams
- Figure 16: Debenhams' product mix, percentage of turnover, year ending
1st Sept 2007
- Dunnes Stores
- Figure 17: Dunnes key information
- John Lewis set to enter NI market
- Marks & Spencer
- Figure 18: M&S turnover and net profit in the UK, year end March 2001-06
- Woolworths
- Specialist retailers
- Adams
- Gap
- Figure 19: GAP INC Group financial performance, 2001-06
- H&M (Hennes & Mauritz)
- Mamas and Papas
- Mothercare
- Figure 20: Mothercare, group financial information, year end March 2006
and 2007
- Next
- Value and discount retailers
- Primark/Penneys
- Matalan (NI only)
- Supermarkets
- Asda (NI only)
- Figure 21: Asda key Information
- Figure 22: Asda Stores Ltd: Group financial performance, 2003-07
- Tesco
- Figure 23: Tesco, RoI data, 2007
- Figure 24: Tesco, UK turnover and sales figures 2006-07
Expenditure on Childrenswear
- Key points
- Consumers spending more on childrenswear
- Figure 25: Expenditure on childrenswear in the last year NI and RoI,
2002-06
Appendix
- Figure 29: Sterling to Euro conversion rates
- Figure 30: Clothing inflation, 1995-2005
- Figure 31: UK: Inflation on clothing and footwear, 2001-11
- Figure 32: Obesity in children, by age group, RoI, 2007
- Figure 33: Obesity in children, by age group, NI, 2007
- Figure 34: NI and RoI birth rates and number of children born, 2000-06
- Figure 35: NI and RoI, number of children born, 2000-06
- Figure 36: NI and RoI birth rates, 2000-06
- The Consumer
- Mail order catalogue use
- Figure 37: Mail order catalogues, bought in the last 12 months/currently
agent NI, 2002-06
- Figure 38: Mail order catalogues, bought in the last 12 months/currently
agent RoI, 2002-06
- NI childrenswear expenditure by demographics
- Figure 39: Childrenswear expenditure in the last year RoI, 2002-06
- Figure 40: Childrenswear expenditure in the last year NI, 2002-06
- Figure 41: Childrenswear expenditure in the last year, by demographic
split, NI, 2006
- Figure 42: Childrenswear expenditure in the last year NI, 2006
- Figure 43: Childrenswear expenditure in the last year NI, 2006
- Figure 44: Childrenswear expenditure in the last year NI, 2006
- Figure 45: Childrenswear expenditure in the last year, by demographic
split, RoI, 2006
- Figure 46: Childrenswear, answers to the following statements NI, 2002-06
- Figure 47: Childrenswear, answers to the following statements RoI, 2006
- Figure 48: Frequency look around department stores, NI, 2002-06
- Figure 49: Frequency look around department stores RoI, 2002-06
- Figure 50: Shops children' s clothes purchased in (in the last 12
months), by demographics, NI, July 2007
- Figure 51: Shops children' s clothes purchased in (in the last 12
months), by demographics, RoI, July 2007
- Figure 52: Important factors when purchasing children' s clothes, NI and
RoI, July 2007
- Figure 53: Important factors when purchasing children' s clothes, by
demographics, NI, July 2007
- Figure 54: Important factors when purchasing children' s clothes, by
demographics, RoI, July 2007
- Internet access in NI and RoI
- Figure 55: Internet access availability, NI, July 2007
- Figure 56: Internet access availability, NI, July 2007
- Figure 57: Internet access availability, NI, July 2007
- Figure 58: Internet access availability, RoI, July 2007
- Figure 59: Internet access availability, RoI, July 2007
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