Abstract
This report delves into the mind of the restaurant customer, examining how tightening budgets are affecting dining-out patterns, and what restaurants can do to keep and attract new customers.
This report closely examines the most important issues in the industry:
- The impact of the economy, and how restaurants can woo customers on smaller budgets
- The hottest trends, including specific examples of industry participants successfully embracing them
- The specific demographics that will remain constant despite hard financial times
Throughout the report, Mintel provides insight and guidance into what restaurants need to do to keep customers engaged. Consumer analysis includes details on restaurant visits, including frequency and motivations to eat meals outside the home.