Abstract
Electronic paper (e-paper) has recently burst onto the scene as a radically
new display technology that matches the characteristics of paper in terms of
flexibility and readability, but adds the ability for constant updating from a
network. The first applications for e-paper have been found in book readers
and novelty products, such as flexible clocks. But e-paper is a serious
product with sizeable addressable markets, especially in signage and smart
shelving and in roll-up mobile displays. Major electronics and materials
firms, as well as the usual slew of start-ups are already investing heavily in
this technology.
Nonetheless, many uncertainties and challenges beset the e-paper market. There
are competing technologies -- electrophoretic inks and cholesteric LCDs, for
example. Many of the products being designed with e-paper are entirely novel
and have no established markets. E-paper-based book readers may be the next
consumer electronics hit or the whole concept could very well crash and burn.
Similarly, there are no established supply chains for e-paper products which
has left technology developers to try and create them while at the same time
attempting to manufacture their own products.
This new report from NanoMarkets will provide a thorough market and technology
analysis of the e-paper market. It will analyze the key materials and
production technologies and assess in which market segments they are likely to
take off or fail. Applications sectors for e-paper that will be discussed and
forecast include smart-shelves, smart cards, smart packaging, book-readers,
cell-phone displays, computer displays, information displays, clocks and other
novelty products. The report will also project performance improvements
expected over the next eight years and assess the marketing importance of such
factors as flexibility, system architecture, resolutions, backplane switching
speeds, and color capability.
The report will also provide critical profiles of the leading providers of
e-paper and a detailed eight-year market forecast of e-paper markets, broken
out by application and technology. This report builds on the highly-regarded
research that NanoMarkets has previously published in the display and printed
electronics sectors.