Abstract
Broadband content revenues from music, games, VoD and IPTV will reach $33.9
billion globally in 2010. Mature broadband content services such as music and
games have driven revenues over the last few years but they will start to
contribute proportionately less to the overall broadband content revenue pie,
flattening out towards the end of the forecast period. Both music and games
will come under pricing pressure, but at the same time we expect revenue
growth from new broadband content services and revenue streams from mobile
content in some markets such as Asia-Pacific.
Revenues from IPTV and VoD applications will drive overall broadband content
revenues from 2008 onwards. For this report we have taken our latest broadband
content forecasts and analysed them across service groups and regions to draw
out the revenue highlights.
The forecasts cover 12 individual countries as well as the following seven geographic regions:
- North America
- Latin America
- Western Europe
- Eastern Europe
- China-India
- Asia-Pacific
- Middle East and Africa (MEA).
Our forecast covers four key broadband content categories, each of which
consists of two business models; download and subscription.
The four content categories are:
- music
- games
- video-on-demand (VoD)
- IPTV
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