Brand Awareness, Use and Preference among Home Systems Integrators

Table of Contents

The Bottom Line

1.0 Introduction

• 1.1 Reasearch Study Objectives
  • 1.1.1 Rank Factors Important to Brand Selection
  • 1.1.2 Determine Installers' Familiarity with Brands
  • 1.1.3 Quantify Use over Past Two Years
  • 1.1.4 Identify Brand Preferences

2.0 Notes on Methodology

• 2.1 Survey Overview
• 2.2 Future Research

3.0 Profile of Respondents

• 3.1 Primary Business
• 3.2 Geographical Location of Operations
• 3.3 Length of Time in Business
• 3.4 Estimated 2007 Revenues
• 3.5 End-user Cost of a Typical Home Systems Installation
• 3.6 Rating of Importance of Selected Brand Characteristics

4.0 Highlights of Survey Results

• 5.0 “Top 5 Brands” by Product Category
• 5.1 In-Wall/Ceiling Speakers
• 5.2 Floor/Shelf (Freestanding) Speakers
• 5.3 Receivers
• 5.4 Amplifiers and Pre-Amps
• 5.5 Multi-Room Audio Distribution
• 5.6 Media Servers
• 5.7 Audio/Video Wire & Cables
• 5.8 Plasma Flat-Panel TVs
• 5.9 LCD Flat-Panel TVs
• 5.10 Rear Projection TVs
• 5.11 Front Projection Video
• 5.12 Screens
• 5.13 Racks/Mounts/Lifts/Stands
• 5.14 Power Conditioning/Power Quality/Surge Suppression
• 5.15 Home Theater Furniture/Seating/Acoustical Treatments
• 5.16 Whole-House Automation System
• 5.17 Lighting Controls
• 5.18 Window Covering/ Motorized Control
• 5.19 Universal Wireless Remote Controls
• 5.20 Central Vacuum Systems
• 5.21 Structured Wiring Systems

Resource Book

Brand Ranking in 21 Product Categories

• Overall Familiarity, Use in Past 2 Years, Used Most in Past 2 years

Brand Familiarity in 21 Product Categories

• By Geographical Region
• By Installers' Annual Revenue

Brands in 21 Product Categories Purchased/Used in Last 2 Years

• By Geographical Region
• By Installers' Annual Revenue

Brands in 21 Product Categories Purchased/Used MOST FREQUENTLY in Last 2 Years

• By Geographical Region
• By Installers' Annual Revenue

Brand Ranking in 21 Product Categories - 2005 vs. 2006 vs. 2007

• Overall Familiarity, Use in Past 2 Years, Used Most in Past 2 years

Brands Listed in Results

IN-WALL/CEILING SPEAKERS

• B&W
• Bay Audio
• Bose
• Boston Acoustics
• Definitive Technology
• Elan
• Infinity
• Jamo
• JBL
• Klipsch
• Monitor Audio
• MTX
• Niles
• Paradigm
• Phase Technology
• Pinnacle
• Polk
• Proficient
• RBH
• Russound
• Sonance
• SpeakerCraft
• Thiel
• Triad
• TruAudio

FLOOR/SHELF (FREESTANDING) SPEAKERS

• Atlantic Technology
• B&W
• Boston Acoustics
• Canton
• Definitive Technology
• Genelec
• Jamo
• JBL
• JM Labs
• KEF
• Klipsch
• M&K
• Martin Logan
• Meridian
• Mirage
• Monitor Audio
• NHT
• Paradigm
• Phase Technology
• Pinnacle
• Polk
• PSB
• RBH
• Revel
• Snell
• Tannoy
• Thiel
• Triad

RECEIVERS

• Audio Design Associates
• B&K
• Denon
• Harman Kardon
• Integra
• Kenwood
• Marantz
• NAD
• Onkyo
• Panasonic
• Pioneer
• Rotel
• Sherwood Newcastle
• Sony
• Yamaha

AMPLIFIERS and PRE-AMPS

• ADA
• Adcom
• Anthem
• Audio Control
• B&K
• Bryston
• Classe
• Crestron
• Denon
• Elan
• Integra
• Krell
• Lexicon
• Marantz
• McIntosh
• NAD
• Niles
• Parasound
• Rotel
• Russound
• Sherbourn
• Sonance
• SpeakerCraft
• Sunfire

MULTIROOM AUDIO DISTRIBUTION

• ADA
• AMX
• Audioaccess
• Audioplex
• Bose
• Channel Plus
• Channel Vision
• ColoradovNet
• Control4
• Crestron
• Elan
• Integra
• Matrix Audio
• Netstreams
• Niles
• NuVo
• Russound
• Sonance
• Sonos
• Sony
• SpeakerCraft
• Xantech
• ZON/Oxmoor

MEDIA SERVERS

• ADA
• AMX
• Apple
• CodexNovus
• Control4
• Crestron
• Digital Deck
• Elan
• Escient
• Imerge
• Imuse
• Inteset
• Kaleidescape
• Meda Systems
• Niveus Media
• ReQuest
• Russound
• Sonos
• Xperinet
• Yamaha

AUDIO and VIDEO CABLES

• AudioQuest
• Belden
• Belkin
• Ethereal
• Genesis/Honeywell
• IXOS
• KimberKable
• Liberty
• Monster
• Phoenix Gold
• ProConnect
• ProFlex
• Straight Wire
• Synergistic Research
• Transparent Audio
• Tributaries
• Ultra-Link
• Wireworld

PLASMA FLAT-PANEL TVs

• BenQ
• Fujitsu
• Hitachi
• JVC
• LG/Zenith
• Marantz
• Mitsubishi
• NEC
• NuVision
• Optoma
• Panasonic
• Philips
• Pioneer
• Runco
• Samsung
• Sharp
• SIM2
• Sony
• Toshiba
• Vidikron

LCD FLAT-PANEL TVs

• BenQ
• Dell
• Electrograph
• JVC
• LG/Zenith
• Magnavox
• Mitsubishi
• NuVision
• Panasonic
• Philips
• Pioneer
• Polaroid
• Runco
• Samsung
• Sharp
• Sony
• Syntax Olevia
• Thomson/RCA
• Toshiba
• Viewsonic
• Westinghouse

REAR PROJECTION TVs

• Fujitsu
• Hitachi
• JVC
• LG/Zenith
• Mitsubishi
• NEC
• Optoma
• Panasonic
• Philips
• Pioneer
• Samsung
• Sharp
• Sony
• Thomson/RCA
• Toshiba

FRONT PROJECTION VIDEO

• BenQ
• Christie Digital
• Digital Projection
• Dwin
• Epson
• Hitachi
• InFocus
• JVC
• Marantz
• Mitsubishi
• NEC
• Optoma
• Panasonic
• Runco
• Sharp
• SIM2
• Sony
• TAW
• Toshiba
• Vidikron
• Viewsonic
• Yamaha

SCREENS

• Da-Lite
• Draper
• Screen Innovations
• Screen Research
• Stewart
• Vutec

RACKS/MOUNTS/LIFTS/STANDS

• Auton
• AVrak
• Bell' O
• Chief
• Electro-Kinetics
• Ergotron
• Lift-Tech
• Lucasey
• Middle Atlantic
• OmniMount
• Panavise
• Peerless
• Premier Mounts
• Sanus
• Sharut
• SVS
• Vantage Point
• VideoMount

POWER CONDITIONING/POWER QUALITY/SURGE SUPPRESSION

• APC
• Belkin
• Furman Sound
• Minuteman
• Monster
• Panamax
• Richard Gray' s Power Co.
• SurgeX
• Transparent Audio
• Tripp Lite

HOME THEATER FURNITURE/SEATING/ACOUSTICAL TREATMENTS

• AcoustiBlok
• Acoustic Innovations
• Architextures
• Auralex
• Bass Industries
• BDI
• Bell' O
• Berkline
• Cinema Design Group
• CinemaTech
• D-Box
• First Impressions
• Fortress Seating
• Hooker
• Irwin
• JSP
• Kinetics
• Premier
• Quest Acoustical Interiors
• Salamander
• Sanus
• Sharut Furniture
• StudioTech

WHOLE-HOUSE AUTOMATION SYSTEMS

• AMX
• Control4
• CorAccess
• Crestron
• Destiny Networks
• Elan
• ELK
• GE Security
• HAI
• HomeLogic
• Honeywell/Apex
• JDS Technologies
• Niles
• On-Q/Legrand
• Superna
• Vantage
• X-10 Pro

LIGHTING CONTROLS

• AMX
• Centralite Systems
• Clipsal/SquareD
• ColoradovNet
• Control4
• Crestron
• Honeywell
• Leviton
• Lightolier
• LiteTouch
• Lutron
• On-Q Home
• Powerline Control Systems
• Simply Automated
• Smarthome
• Vantage/Legrand
• X-10 Pro

WINDOW TREATMENT MOTORIZATION/CONTROL

• BTX
• Draper
• Electric Shade
• Hunter Douglas
• Insolroll
• Lutron
• Makita
• Mechoshade
• Silent Gliss
• Skyco Shading Systems
• Solar Shading Systems
• Somfy

UNIVERSAL WIRELESS REMOTE CONTROLS

• CorAccess
• AMX
• Crestron
• Destiny Networks
• Logitech/Harmony
• Marantz
• Niles
• Philips/Pronto
• Remote Technologies, Inc.
• Universal Electronics
• Universal Remote
• Xantech

CENTRAL VACUUM SYSTEMS

• Beam
• Broan-NuTone
• Electrolux/Aerus
• Hayden
• Honeywell
• H-P Products/Dirt Devil
• M&S Systems
• M.D. Manufacturing
• VacuFlo
• Vacu-Maid

STRUCTURED WIRING SYSTEMS

• AMP
• Channel Plus/Linear
• Channel Vision
• Direct Connect
• Elan
• Futuresmart/Honeywell
• GE Security
• Greyfox
• Leviton
• M&S Systems
• On-Q/Legrand
• Unicom
• UStec