[Report]
Baidu vs. Google: A Study of Search Engine Preferences among Chinese Youth
Published: 2008/01
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Table of Contents
- Background
- Executive Summary
- Comparison between Google and Baidu
- Pearl Research' s key findings
- “Foreigners like to use Google”
- First mover advantage for Baidu
- Baidu partnerships increases visibility
- Searches for multimedia content drives usage
- Youth-friendly services on Baidu increase stickiness
- Lower User Awareness for Google
- Google' s Advantages: Strong Brand Loyalty
- Google Users Tend to Have Higher Education Levels
- Trend Impact
- Google Profile
- Baidu Profile
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[Report]
Baidu vs. Google: A Study of Search Engine Preferences among Chinese Youth
Published: 2008/01
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Published by : Pearl Research  |
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Price:
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Product Code : PRL59617 |
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