Abstract
SBI forecasts after an estimated 10% growth in 2007, growth will soften
substantially in 2008 due a softer U.S. economy, which will lower demand from
civilian and commercial customers. Slightly better stability in Iraq and
Afghanistan should also lower demand from the various military customers.
However, other factors can keep the market firing. Higher uncertainty about
personal safety and security can entice new owners and drive current owners to
add to their existing gun collections. Product innovation geared at developing
new customer bases can also add incremental ownership. SBI estimates that by
2012 the U.S. market for small arms and ammunition manufacturing will reach
$6.5 billion.
This all new comprehensive report covers two main product categories: small
firearms (typically less than .50 caliber) and small firearms ammunition (and
the following segments: handguns, long guns, shotguns and muzzle-loading
firearms), including shipments, units, imports and exports. It identifies the
key trends and dynamics of the market, such as current economic conditions;
distribution; and profiles key market players, outlining their strategies to
maximize growth and profitability.
The U.S. market supply has been calculated from data provided by the U.S.
Department of Commerce' s the Annual Survey of Manufacturers (ASM) and the
Economic Census report on Small Arms Ammunition Manufacturing: 2002. Import
and export data is sourced from the Commerce Department' s USA Trade Online
website. Revenues for manufacturers are determined from company reports and
SEC filings. Data sources providing additional perspective on unit
manufacturing and consumer trends include the U.S. Treasury Department' s
Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF); the Treasury' s
Alcohol and Tobacco Tax and Trade Bureau (TTB); the U.S. Fish and Wildlife
Service' s National Survey of Fishing, Hunting and Wildlife-Associated
Recreation and the Simmons Market Research Bureau (New York, NY) spring 2007
consumer survey