Summary
The pharmaceutical industry is one of the most successful industries in the technology sector and its ability to innovate has seen it launch nearly 1,400 new chemical entities as human therapeutics over the last 30 years.
Despite this success, the environment in which the industry operates is becoming more competitive and the research and development (R&D) process to bring a drug successfully to market remains challenging. Drug development is a risky and expensive process and involves combining scientific excellence with a thorough understanding of the business environment.
Research & Development in the Pharmaceutical Industry - Options for success is a unique report that provides the latest information and insight into pharmaceutical industry research and development issues. This report analyses the key issues affecting a pharmaceutical company?fs success in the search for and development of new drugs.
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