Abstract
Broadcast video servers are used to shape flexible on air systems. Integration
is a fundamental layer of IT infrastructure, providing connectivity across
applications and across platforms. Broadcast video server markets are growing
as the broadcast industry changes to adjust to opportunities brought by the
Internet and the small screen on wireless handset devices.
Broadcast video servers dominate on air channel adoption. Sports replay and
product editing are market driving forces. Integration of servers is a
fundamental systems aspect.
Video server technology is being deployed in on air applications across all
broadcast segments. Digital systems are vulnerable to lack of security as well
as needing to have six nines of high availability, high reliability. New video
server systems address these issues by providing solid-state memory to
increase reliability. Content owners include television and news stations, but
the content originators are extending their position in the market, initiating
broadcasting to traditional and nontraditional platforms
With an anticipated 3.5 billion cell phones in use in the next year worldwide,
markets are evolving for broadcast to the small format. Digital content
providers are proliferating. They have started using streaming video for news
broadcasts and other programs, which include on-air services. Increased use of
content management solutions to manage digital assets is expected to
strengthen the growth of the digital video on air servers market. Digital
asset management helps operators to effectively manage video server solutions.
Systems help manage their assets by archiving digital video files for
searching, retrieval and re-purposing. A few specialized competitors dominate
broadcast server markets.
Video broadcast server market worldwide revenues at $734.2 million in 2006
were up sharply from $513.4 million in 2005. Markets are anticipated to reach
$5.6 billion in 2013. The introduction of media broadcasting in more venues
will achieve market growth.
Research Methodology
WinterGreen Research authors use a structured, consistent, and detailed
research approach. The methodology supports an analytical approach to market
research. In depth comparisons are made of many aspects of the market. Data
relating to Industry segments is developed to permit presentation of forecasts
and market share positioned to have substantive value. Research has been
automated using automation of interactive surveys that implement delta trend
analysis and instant messaging in combination with e-mail. Automation is made
possible because of a proprietary engine that implements multi-layered cell
based analysis. Modular systems support dynamic computing that use a graphical
configuration engine to reach more people in a research modality.
Full spectrum research and information services, including market reports,
customized research, and customer interviewing are available, reports and
research are positioned to provide strategic value to industry participants,
strategic planners, and product managers.
New systems combine sales tools and independent industry analysis, seeking to
leverage the expertise of the sales force and combine it with the skepticism
of the analysts to provide accurate return on investment analysis.