Abstract
Zenith's fully updated report includes: preliminary consumption figures for
2006, a comprehensive European market commentary and detailed tables and
charts. In addition, the report has 16 in-depth country profiles - providing a
specific focus on the unique attributes of each West European country.
With over 15 years' research expertise on emerging beverage categories -
Zenith International is regarded as the trusted source for energy drinks
market information.
About the report
West Europe Energy Drinks 2006 is broken down into 3 main sections:
- A full West Europe market commentary provides in-depth analysis of the
latest trends.
- Comprehensive tables and charts interrogate the West European energy
drinks market in full. New tables include an analysis of value per litre and
value per can (retail and away from home distribution) in 2005.
- 16 country profiles contain expert market interpretation and national
brand rankings, alongside comprehensive national tables and charts.
Zenith's West Europe Energy Drinks 2006 report is meticulously researched and covers:
- Energy drinks definitions
- Legislative background
- Volume trends by country, 2001-2006
- Volume forecast by country to 2010
- Top 20 energy drink brands in West Europe
- Leading energy drink brands by country
- Market value and pricing by country
- Retail vs away from home volume/value sales by country
- Distribution, marketing and target groups
- Packaging formats and sizes
- Energy drinks ingredients and types
- Full market commentary on developments and trends
Zenith International reports offer you the most reliable market figures and
in-depth analysis of trends. This comes from a bottom up approach to the
research process, and detailed discussions undertaken with industry players.
Countries covered:
Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy,
Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom
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